What impact does Social Media have on your Business

Putting your business on social media has become very important if you want to attract more clients online.

Shopping has changed now. People prefer to open up their laptop or pick up their phone and look around for shopping items, rather than spending a day out in the shopping centre and not knowing what to expect. They want to see the product and prices outright before they decide whether they are interested in buying the product or not.

So with social media or your website, it makes it very presentable to customers as it displays the products and prices which gives people what they want to see. Being outright is very important. If you display something and provide something else, you may lose a customer. Customer prefer to see what your prices are, they rather not see any hidden costs later. If you have any such things, display them outright.

What Social Media Platforms should you use?

For instance, Instagram and Facebook are the main platforms, from where it all begins. Consider you make a product and are selling it on Marketplace. Customer can check your product and when they click on the product they are sent to your online shop where they can securely pay and buy your product. If you do not have a shopping website, you need to get one. How to create an online shop.

There are plenty of ways to promote your product on social media, you can show your product on top of the search list by paying for ads. Depending on how many people you want to reach and how many days you want to advertise, you can pay accordingly.

It is amazing what you can do on social media or other platforms on the internet using various techniques to get ahead of the line. Things like SEO, search engine optimization is one of the top method being used to boost your article by making it visible more to users according to the keywords they search.

What you need to do to tweak your business

1. Create a Facebook page, if you do not already have one.
   You might also consider creating pages on other social media sites like Instagram, LinkedIn, Twitter etc. And connect them all to the same account. Facebook owns Instagram so that becomes very easy to connect them both.
2. Put your products on your page, Show what you have to offer to the customers.
3. Engage with people by adding photos, videos, stories. Let them know what your business is up to. Let them know what to expect in-store or online.
4. Create posts for your business, start a blog and link your products in the article, so that people can click on the link and check your products.
5. Provide social media only discounts and get people engaged in your social media.
6. Start a loyalty program to get regular clients, give them a discount after a few sales.